Local SEO is crucial for small businesses because it helps them compete with larger companies by targeting customers in their immediate vicinity. When someone searches for a product or service near them, local SEO ensures that your business appears in those search results, making it easier for potential customers to find you. By optimizing your […]
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‘thought leader’
Brand authority refers to the trust that you have earned from your audience and customers, as well as the degree to which they view you as a subject-matter expert within your respective niche. There are a variety of factors that can influence authority. However, the most critical component is the ability to provide your prospects, […]
Welcome in! This is the 8th episode of A Big Digital Hug. On the podcast today, I discuss 10 ways that you can position yourself as a thought leader in your industry. The benefits of doing this: Drive traffic to your business Possibly a new revenue stream Build trust and clout Stand out from your […]
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